16+ Years in SEO

Started my SEO career in 2008

Large to small scale SEO

Started SEO with 100s of small websites and currently managing SEO for Canada’s leading retailer spanning multiple websites and over 1300 store locations.

Multi-industry experience

Education, Retail, Media, Animation, IT, Insurance, Financial Services, Credit Cards & Healthcare.

Strategy to execution

Experience in end to end SEO from execution, to implementation to monitoring results.

Penalty resolution experience

Helped numerous websites recover from manual penalties, security warnings and impact from large algorithm updates.

Holistic understanding

Ability to look beyond SEO and connect dots with other channels & teams. In-depth understanding of how other teams, channels and technologies impact SEO.